Principles and practice of social marketing: an international perspective
Publication details: Delhi Cambridge University Press 2011Description: xix, 504 p. 22 cmISBN: 9781107644328Subject(s): Mass media | Marketing | Social marketingDDC classification: 658.8Item type | Current library | Collection | Call number | Status | Date due | Barcode |
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Books | Nalanda University Management | School of Management Studies | 658.8 D7197 (Browse shelf (Opens below)) | Available | 013157 |
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