Consumer behavior: a managerial perspective

By: Sharma, Dheeraj | Sheth, Jagdish N | Mittal, BanwariPublication details: New Delhi Cengage Learning 2015Description: xviii, 536 p. 25 cmISBN: 9788131528532Subject(s): Motivation research (Marketing) | Consumers | Consumer behavior | MarketingDDC classification: 658.834
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Item type Current library Collection Call number Status Date due Barcode
Books Books Nalanda University
Management 		School of Management Studies 658.834 Sh234 (Browse shelf (Opens below)) Available 013036

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