Marketing Management (Record no. 33840)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00439nam a22001697a 4500 |
| FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 240728b ||||| |||| 00| 0 eng d |
| INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789356062665 |
| DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | K8487 |
| MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| TITLE STATEMENT | |
| Title | Marketing Management |
| Statement of responsibility, etc. | / by Philip Kotler |
| EDITION STATEMENT | |
| Edition statement | 16th. |
| PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | U.P. |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2023 |
| PHYSICAL DESCRIPTION | |
| Extent | xxxiii,, 596 p. |
| Other physical details | ill. |
| Dimensions | 25cm. |
| TRADE PRICE | |
| Price note | 1100 |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Marketing |
| SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Management |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gift/Complimentary/Donation | Nalanda University | Nalanda University | Management | 2024-07-28 | 658.8 K8487 | 015128 | 2024-07-28 | 2024-07-28 | Books |